This season on my blog I will be breaking down my SS25 catwalk coverage into motif categories. Starting with, 3 floral trends that have particularly caught my eye.
I know, 'florals for spring'...always.
As a print designer and trend editor, I compile comprehensive seasonal trend reports for current and prospective clients. Tailoring reports to the clients needs and their brand aesthetic, usually resulting in development of a bespoke print or print collection for the brand.
Designing my own collection for my print shop The Print Boutique, is no different. I like to take snippets of inspiration from the catwalk, aligning with key print trends for the season but capturing them in my own signature style. First, I start by collecting imagery from the catwalks, pinpointing the prints I feel a strong connection to. This approach inspires me to produce my best work and create designs that clients are eager to purchase from me.
Take a look at the 3 floral trends I will be incorporating into my designs below and if you're a fellow designer or print lover hopefully these trends resonate with your style too!
All Images via Vogue.com. Clockwise from top: La doublej, Marques Almeida, Marques Almeida, Bally, Markarian, Kent and Curwen, Valentino, Bally.
A treasure trove of textured, oversized blooms inspired by tapestry's and vintage wallpapers. As seen in embroidery, print and weaves across modern tailoring pieces, voluminous dresses, two-piece sets and even knitwear. Muted colour palettes create a sustainable approach to pattern, pulling items through from spring to autumn.
All Images via Vogue.com. Clockwise from top: Emilia Wickstead, Versace, Alejandra Alonso, La Doublej, Monique Lhuillier, Erdem, Luisa Beccaria, La Doublej, Emilia Wickstead.
Talking of sustainability; tossed prints. Floral prints, as I mentioned will always be a Spring/Summer trend, but by tossing your florals in this scattered yet balanced way, you can reduce waste and get the most out of your floral fabrics. Think singluar flowers and florets in bloom, look to Tulips, Poppys, Dahlias and Chrysanthemums.
All Images via Vogue.com. Clockwise from top: Chloe, Giambattista Valli, Chloe, Batsheva, Markarian, Tanner Fletcher, Vivetta, Erdem, Tanner Fletcher, Anna Sui, Markarian, Vivetta.
Another fashion-interiors crossover for you. The versatilaty of Chintz and regency stripes works so well in fashion and SS25 is big on both. From tailoring to dresses and even swimwear. Vintage blooms upon ribbons of stripes, ditsy florals clashing with oversized scales, pastel pinks & baby blues create wearable colour palletes & pieces with longevity.
Look out for my next post to discover more SS25 print trends...
If you would like to receive this print trend report in full or if you are a brand interested in commissioning any prints inspired by mood boards shared on my blog, I would love to hear from you. You can get in touch via email: harrietruscoe@gmail.com